Animation producer and distributor Cyber Group Studios simply introduced the enlargement of its management workforce with the promotion of Michèle Massonnat to Vice-President, Gross sales and Acquisition, and the appointment of Ben Abrass as Head of Digital.
“We’re charting a course that completely positions us for the long run,” mentioned Dominique Bourse, Chairman and CEO of Cyber Group Studios. “I’m proud and excited concerning the expertise we’ve got attracted and assured that 2023 will probably be a spectacular yr full of many new milestones.”
“This can be a very thrilling time for us,” mentioned Raphaelle Mathieu, Govt Vice-President of Cyber Group Studios. “I’m proud to strengthen our workforce with these two distinctive abilities. Greater than ever, we’re devoted to pushing the boundaries of what’s attainable in animation and within the digital house.”
Previously Senior Gross sales Supervisor, Massonnat is now managing the corporate’s gross sales in French-, German-, Spanish-, and Dutch-speaking European international locations along with Scandinavia, Japanese Europe, Greece, Turkey, Portugal, Center East, Africa, and Canada. An achieved distribution skilled with over 20 years of worldwide expertise in tv, dwelling leisure gross sales, advertising, and media rights, she stories on to Mathieu, with whom she is going to set up the corporate’s world gross sales technique.
Earlier than becoming a member of Cyber Group Studios, Abrass was a inventive strategist at Warner Bros., engaged on progressive digital-first initiatives. Whereas there, he was chosen as a part of HATCH, WarnerMedia’s expertise program for the launch of HBO MAX.
In his new function, Abrass is overseeing Cyber Group Studios’ digital technique, growing native content material, creating new income streams with a concentrate on D2C and Web3, and discovering new methods to have interaction viewers. He stories on to Mathieu.
Supply: Cyper Group Studios
Debbie Diamond Sarto is information editor at Animation World Community.